Each year, the Ontario Association of Broadcasters invites all Ontario radio and television stations to enter their best public service campaign(s) to the OAB Community Service Awards. Thank you and good luck to all the stations that entered this year.
The Community Service Awards program acknowledges the generosity of broadcasters but also recognizes the creativity in creating a successful public service campaign. The success of these causes in many cases lies with the broadcaster’s ability to promote and encourage people. In a time when there are so many different and equally worthy causes, it is a very difficult task to create the perfect campaign or program that will encourage people to assist those in need.
Awards were presented during the OAB Gala Awards Dinner, Thursday, October 20, 2011, at On the Park Events and Conference Center in Toronto. The Gala Dinner featured a special presentation to Richard Sienko of the OAB Lifetime Achievement Award.
The 2011 Community Service Awards were presented to the following stations:
RADIO, LARGE MARKET AWARD:
KOOL-FM, Kitchener for their Farewell Poster Boy Campaign in support of the Grand River Regional Cancer Centre. Brian Bourke, 105.3 KOOL FM Morning show co host, news director and Poster Boy accepted the award.
RADIO, LARGE MARKET HONORABLE MENTION:
ASTRAL Radio London for London Works, a job fair in London. This year more than 3,500 people and 50 employers attended with full and part time positions. Tom Cooke, Vice President/General Manager accepted the award.
RADIO, SMALL MARKET AWARD
100.5 EZROCK, North Bay for “Kevin & Joël’s Breakfast with the Troops” to celebrate Armed Forces Day with CFB North Bay. Kevin Oschefski and Joël Lamoureux, Morning Show Hosts accepted the award.
RADIO, SMALL MARKET HONORABLE MENTION:
CD 98.9 FM, Simcoe for their Digital X-ray Challenge Radiothon in support of the Norfolk General Hospital. Promotions Director/Morning Show Host, Gerry Hamill accepted the award.
CTV Barrie for Goals for Goals Charity Shootout where winners received donations to their favourite charity. Ten different charities were assisted including Kids Help Phone Barrie, Special Olympics Barrie and Players Assisting Kids Huronia Community Foundation.
The Ontario Association of Broadcasters would like to thank all of the event sponsors for their ongoing support in making this event possible:
|Special thanks to the media sponsors:||
The OAB is dedicated to representing the common interests of Ontario’s private broadcasters and industry partners.
For further information, please contact Valerie Skivington at memberservices [at] oab [dot] ca or 905-554-2730.